You want the results that social media can bring, but you don’t want to go crazy trying to keep up with ALL. THE. PLATFORMS. I hear you! There are so many different places to “show up” these days that it can get seriously overwhelming! If you’re struggling to stay on top of social media and actually use it as a tool … [Read more...]
Trending Topics by Month For Your Blog & Social Media: July – December
The second half of the year begins in the middle of summer for most of us, but really we should be planning our content and talking about upcoming things a lot sooner than you might expect! One of the biggest reasons people struggle with their social media and blog is because they don't know what to talk about. Of course, … [Read more...]
What I’ve Learned about Schedugr.am and Grum and Instagram’s Terms Of Use
Being a social media manager means that I manage a variety of accounts across a few different platforms. Instagram is by far the most complicated when it comes to finding efficient ways to create and publish content thanks to their very limited API. Most tools that you can use to schedule Instagram posts require you to … [Read more...]
Everything I Know About Instagram’s Hashtag Problem and Shadowbanning
A couple of weeks ago, around the middle of March, some of the accounts I manage on Instagram saw engagement drop off by over 50%. It was kind of scary and I rode it out for a day or two to see if it was just a glitch that was being resolved. After seeing no change I did a little digging. I had seen things about hashtag … [Read more...]
How To Get In Depth Facebook Group Analytics
You may or may not know that Facebook groups are a very popular marketing tool for many business owners and chances are you are a part of at least one. The benefit to a Facebook group is the community you can build and the attention you can give to the tribe you are building. Facebook is also more likely to show your … [Read more...]
5 Ways to Automate Trello to Increase Your Productivity
If you’re a fan of productivity tools, you’ve likely heard of Trello, a collaboration tool that allows you to organize your projects into boards with lists and cards. The beauty of it is that It’s extremely versatile and you can use it for just about anything. And thanks to automation, you can make it even more … [Read more...]
How To Save Time with a Social Media Content Library
I am on a mission to make social media management a more streamlined process that doesn't take you hours and hours to effectively manage. The response to my 5 day Social Media Focus Challenge (with a free Trello board!) has been amazing and quite a few people feel like they already are saving time on their management tasks. … [Read more...]
The Two Must-Have PR Programs for Businesses That You Can Implement Today
Thanks to the internet there is a whole lot more to understand about marketing your business and creating brand awareness. Now in addition to traditional advertising you have things like social media giveaways, ads, engagement, and hashtag monitoring. Don't forget all of the digital advertising and influencer opportunities … [Read more...]
How I Cut My Social Media Posting Time in Half
I've been doing social media management for a while. I've been through so many tools, spreadsheets, apps, and systems and I feel like so many are ALMOST what I need, but not quite. Recently I have been on a hunt for a tool that will let me schedule ALL of my platforms in one place. Buffer was good for a bit when I first … [Read more...]
Getting Stock Photos You Really Want (Plus 3 FREE Photos Now!)
I came across Nora from The Photo Forest recently. She had a wonderful idea to take the world of stock photography where we spend so much time searching for images, and instead, allow members to actually REQUEST specific images that she will then send one of her photographers out to capture. This creates a very unique stock … [Read more...]
