Instagram is so much more than a place to shout at people and post ads like you may on the sidebar of a website or print in a magazine. Marketing and social media are changing, and it's not by accident. If you don't already know, Instagram is owned by Facebook. A couple of years ago (and noticeably since the beginning of … [Read more...]
How To Create A Productive Social Media Routine & Schedule
***Guest Blog Series | Pierce Social | By Alicia Grace *** Social media is an important key to any business' marketing plan, whether offline or online (especially online!), but can also hurt your productivity the most. Engaging with potential customers on Instagram can quickly turn into an hour of scrolling. 15 … [Read more...]
Paying Attention to These Social Media Stats Can Change Your Business + Social Media Monthly Report Template
You know you need to be on social media for your business or blog but there’s this nagging question – how do you know what works? What kind of content does well and what disappears into the darkness? Are you wasting your time on this network and need to refocus on another? Don’t worry, there are some simple ways to … [Read more...]
Social Media Marketing Sanity: A 5 Step Weekly Routine for Success
You want the results that social media can bring, but you don’t want to go crazy trying to keep up with ALL. THE. PLATFORMS. I hear you! There are so many different places to “show up” these days that it can get seriously overwhelming! If you’re struggling to stay on top of social media and actually use it as a tool … [Read more...]
Trending Topics by Month For Your Blog & Social Media: July – December
The second half of the year begins in the middle of summer for most of us, but really we should be planning our content and talking about upcoming things a lot sooner than you might expect! One of the biggest reasons people struggle with their social media and blog is because they don't know what to talk about. Of course, … [Read more...]
What I’ve Learned about Schedugr.am and Grum and Instagram’s Terms Of Use
Being a social media manager means that I manage a variety of accounts across a few different platforms. Instagram is by far the most complicated when it comes to finding efficient ways to create and publish content thanks to their very limited API. Most tools that you can use to schedule Instagram posts require you to … [Read more...]
Everything I Know About Instagram’s Hashtag Problem and Shadowbanning
A couple of weeks ago, around the middle of March, some of the accounts I manage on Instagram saw engagement drop off by over 50%. It was kind of scary and I rode it out for a day or two to see if it was just a glitch that was being resolved. After seeing no change I did a little digging. I had seen things about hashtag … [Read more...]
How To Get In Depth Facebook Group Analytics
You may or may not know that Facebook groups are a very popular marketing tool for many business owners and chances are you are a part of at least one. The benefit to a Facebook group is the community you can build and the attention you can give to the tribe you are building. Facebook is also more likely to show your … [Read more...]
5 Ways to Automate Trello to Increase Your Productivity
If you’re a fan of productivity tools, you’ve likely heard of Trello, a collaboration tool that allows you to organize your projects into boards with lists and cards. The beauty of it is that It’s extremely versatile and you can use it for just about anything. And thanks to automation, you can make it even more … [Read more...]
How To Save Time with a Social Media Content Library
I am on a mission to make social media management a more streamlined process that doesn't take you hours and hours to effectively manage. The response to my 5 day Social Media Focus Challenge (with a free Trello board!) has been amazing and quite a few people feel like they already are saving time on their management tasks. … [Read more...]
